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Jeju fashion, Jeju, South Korea

20 June 2008 No Comment

Jeju Fashion (4) All right all you fashionistas and fashion-lovers out there. We all know that when it comes to style and fashion in Korea, Seoul is the most obvious choice for the place to be, see and be seen. However, walking around Jeju recently has made me appreciate some of the unique fashion and trends this little island has to offer. Obviously, Jeju does lack the size and amount of retailers, which cities such as Seoul and Busan possess, but I believe that there are definite treasures to be found, eyed and bought.

What’s on offer

One of my favourite places on the island for good old vintage clothing or a trip down memory lane, for example, is a store near Junggangro (Jeju-si) called The Butterfly Effect. Albeit on the pricier side, the store did at one point carry the Reebok Pump (yes the one that you physically pump with air yourself) and, let’s face it, you can’t put a price tag on history. For more expensive fashion taste buds, Yeondong in Sin-Jeju has mid-to-high range stores and also offers an array of western retailers, such as Levis, Morgan, Calvin Klein, Adidas and Nike. For bargain hunters, Jung-ang-ro in Jeju-si is definitely the place to be; A-Z and Young Casual, for example, offer a plethora of cheap to moderately priced accessories, clothes (jeans from 9,000 won to 12,000 won), and even stationary. Its Seogwipo equivalents, Off and On, and Buddy also offer similar merchandise to be enjoyed. Furthermore, Total Fashion Mall (one of my personal favourites, and conveniently located in both cities) carries a large collection of children’s, men’s and women’s clothing. One of the highlights of any trip to this establishment is the never- depleted supply of Konglish shirts (that is why I affectionately named this little gem “The Konglish Shirt Store”). Around both Jeju and Seogwipo, however, conspicuous consumption isn’t the only activity on the agenda. Both cities not only fulfill some of your shopping desires but they are great places to people watch and get a great sense of the Jeju-do style.

Add even more to your wardrobe

Upon recent excursions in and around Jeju, my observations led to the conclusion that the hot items in Jeju this spring include oversized totes and skinny jeans (for both the gals and the guys), loose fitting skirts for the ladies, and XL t-shirts which double as dresses when paired with tights (cute and comfy). No outfit would be complete without the proverbial Konglish shirt, which, of course, can be enjoyed by all shapes, sizes, ages and genders. In the shoe department, women cannot deny themselves the class and charm of a cute heel. And trust me ladies, speaking from experience, you won’t find cuter nor more comfortable shoes anywhere else (they need to be comfy, because, after all, one must maneuver in them on any given terrain). For men, the classic runner has made a comeback on the island. The retro Nike, Puma and Adidas styles seem to be a predominate shoe of choice when matched with a classic baseball cap. As well, for the men out there looking to impress the ladies, I have just one word for all you fellas: MANTIES! (Yes the male panty-and, trust me guys, these treasures can be found virtually everywhere on the island).

To tell the truth I can probably ramble on about all the shops and fashion trends this island has to offer for at least another four paragraphs, but, instead, I will let some of the pictures do the talking. After all, fashion is a visual spectacle, not a verbal expression of oneself.


Further Images (click for album)


Finding the stores

Butterfly Effect is located up from Junangro towards City Hall on the right hand side. Total Fashion Mall is located across from Ediya Coffee.


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